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Ideal Home’s report on houseplant trends for 2027 identifies large leafy plants, distinctive growth and appreciation for plants as they mature. The trends are expert forecasts, not confirmed sales data or guarantees about what gardeners will choose.
Ideal Home has published expert predictions for houseplant trends in 2027, forecasting continued interest in large leafy plants alongside more appreciation for distinctive, aging specimens. The report frames the shift as a move toward choosing plants for their fit and character rather than simply adding greenery to every available surface; these are expert expectations, not confirmed forecasts of market-wide sales.
Monstera, Ficus and Dracaena are among the large-leaved varieties expected to remain popular, according to Morris Hankinson, managing director of Hopes Grove Nurseries. He told Ideal Home that the “big, green jungle look” is likely to continue. The report says Hankinson pointed to reported growth in houseplant sales by the Royal Horticultural Society, with Monstera and Dracaena among popular choices, but it does not provide figures or a time period for that growth.
The report also anticipates more interest in plants with unusual growth habits, sculptural shapes, trailing stems and distinctive leaves or flowers. Hankinson said enthusiasts appear to be moving toward mature plants with character, rather than specimens selected only for a uniform, polished appearance. That is an expert’s assessment of the direction of interest, not a measured consumer survey in the material provided.
A third theme is what Grow Urban founder Graham Savage calls “plant patina”: valuing the changes plants develop with age. Savage told Ideal Home that a plant’s shape, stems and growth can become more individual over time. The report links this idea to buying fewer plants more thoughtfully, caring for them over the long term and propagating existing plants, although it does not establish how widespread those practices are.
Why Mature Plants May Matter More
If these predictions take hold, the change would be less about abandoning greenery and more about how people choose and care for it. A mature or characterful plant can become a lasting part of a room, while matching a variety to its location may help owners make more informed choices than buying purely for appearance. The source does not provide evidence that these choices improve plant survival or reduce household spending, so those outcomes should not be assumed.
The sustainability angle is also relevant to readers deciding whether to replace a plant or buy another. Savage argues for slower, longer-term plant care and against treating plants as disposable decor. Propagation and keeping plants as they mature are presented as possible parts of that approach, rather than as established measures of consumer behavior.
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From Jungle Styling to Plant Patina
Ideal Home describes the lush, densely planted look as still popular, but predicts that the next phase will place more emphasis on purposeful selection: considering what suits each room and allowing a plant to develop over time. The article draws on comments from two plant-industry figures, Hankinson and Savage, rather than reporting a formal trend survey or a quantified forecast.
The report’s themes connect large statement plants with a different kind of appeal: individuality that develops with age. Its examples include Monstera, Ficus and Dracaena for bold foliage, and mature specimens with distinctive forms for character. It also raises moving plants between indoor and outdoor spaces as seasons change, but offers no specific plant-by-plant guidance or care schedule.
“Sculptural plants, trailing stems and plants that give off some real personality will take centre stage.”
— Morris Hankinson, speaking to Ideal Home
How Firm Are the 2027 Predictions?
The trends are forecasts based on expert comments published by Ideal Home. The supplied report does not include a survey, sales breakdown, methodology or quantified evidence showing how many people favor these choices. Its reference to Royal Horticultural Society reporting gives no figures, dates or comparison baseline, so the scale and timing of any sales growth cannot be assessed here.
It is also unclear which plants will gain the most attention, how widely “plant patina” will be adopted, or whether buying fewer plants and propagating existing ones will become common practice. The report does not give detailed advice on which species suit particular rooms or on seasonal indoor-outdoor moves.
What Plant Buyers Can Watch
As 2027 approaches, sales information and further trend reporting could help show whether these expert predictions match consumer choices. For now, readers can treat the report as a set of possibilities rather than a definitive checklist: consider a plant’s size and the conditions in its intended space, and decide whether its mature form suits the home.
The source material does not announce a future survey or other next milestone. Any clearer assessment will depend on later reporting or market data that identifies its figures, time period and comparison basis.
Key Questions
What houseplant trends does the report predict for 2027?
Ideal Home’s report points to large leafy plants, distinctive forms and greater appreciation for plants as they mature. It also describes a more considered approach to buying and caring for houseplants.
Which large houseplants are named?
Morris Hankinson names Monstera, Ficus and Dracaena as examples of large-leaved plants likely to remain popular. The report does not say they are guaranteed to be the top-selling varieties in 2027.
What does “plant patina” mean?
Grow Urban founder Graham Savage uses “plant patina” to describe valuing a plant’s character as it changes and matures, rather than expecting it to look exactly as it did when purchased.
Are these trends confirmed by sales data?
No. They are expert predictions published by Ideal Home. The source material mentions reported houseplant sales growth but provides no figures, dates or baseline, and it does not quantify demand for the predicted trends.
Source: rss
